An advertisement featuring artisan cheeses has been banned by London’s transport network because it was deemed “unhealthy.”
@thecheesegeekuk ad was blocked because it did not comply with the TfL's advertising policy. TfL said it “uses the Food Standards Agency’s model to define foods that are high in fat, sugar and salt”
While we understand the need to promote healthy habits and remove “unhealthy” messaging, we turophiles know that cheese can be—and in our case, is—part of a healthy diet. Cheese is high in protein, vitamins, and calcium, not to mention it’s a whole food with minimal processing and has been shown to increase gut health.
So, what do you think? Should this ad have been banned? (We think we already know your answer 😉)
Read more at our link in bio.
📸 @thecheesegeekuk (and give 'em a follow) ...